DFNS X WOEI: CLEANING INSTRUCTIONS

To mark the arrival of the WOEI Cleaning Kit powered by DFNS, we caught up with Woei himself to find out how Rotterdam’s premier sneaker boutique came to be, and to capture how he cleans his sneakers the sustainable way. ♻️

With the eco-friendly DFNS Footwear Cleaner, microfiber cloth, and the new Premium Cleaning Brush made with 100% recycled materials, it’s got all the sneaker cleaning essentials you need.

It’s available now instore and online at Woei.